I’m excited to premiere Art & Victory, a monthly discussion panel series for creative entrepreneurs. The show is a production of The Show Starts Now Studios and is done in collaboration with OkSessions, Resonator, Norman Music Festival, and the Norman Arts Council.

In theme of the Norman Music Festival, the topic for April’s panel was Recording Your First Album. The conversation touched upon various aspects, including finding the why behind your music, mistakes made, and planning tips.

This panel took place at Resonator in Downtown Norman. Hosted by Christian Pearson from OkSessions, Christian is passionate about growing Oklahoma’s music scene. 

About The Panelists:

Desiree Yearby was born and raised in Oklahoma City. Desiree started attending local hip-hop shows when she was 16 and chased the feeling she felt there for the last 12 years. When she was 22, she started to attend major music festivals which is where she built a lot of industry relationships. The last 12 years Desiree has thrown showcases, started the blog/site Gotsteeze.net, booked festivals in OKC and Tulsa, became an adjunct professor at the University of Central Oklahoma teaching Social Media Marketing to the School of Contemporary Music.

Sophia Massad is an alternative/indie-rock artist, reigning from Oklahoma City. Her sultry to sassy vocal tones sculpt her unique sound. With her rugged charm, exuberant sense of humor, and absurd performance style, Sophia Massad pours herself into every song. Her musical style, inspired by the Alabama Shakes, Amy Winehouse, and Fleetwood Mac, can be both lawless and poetically honest. Massad’s biting lyrics reveal raw and transparent frustration.

Severin Olsen is the lead singer and guitarist for the band Brooding. Severin has written and recorded music for over 5 years now in a home studio including multiple singles, EPs and albums throughout various bands.


I’m currently preparing for next month’s panel, which will discuss promoting yourself online as a solo creative entrepreneur. Be sure to visit the Art & Victory website. I’ve gotten lots of positive feedback about this project and so I hope it continues to grow. I know this idea is far out there, but I think it would be cool to see other cities open up their own Art & Victory chapters, much like 1 Million Cups, Startup Grind, and Creative Mornings.